Platform

One platform for your entire licensing operation

Flowhaven brings agreements, approvals, royalties, and analytics into one system built for licensing teams, replacing the patchwork of legacy tools, spreadsheets, and email that most programs still run on.

Trusted by ~100 global enterprises

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Cover of the Flowhaven licensing software buyer's guide

Licensing software for licensors, agents and licensees

Flowhaven is licensing management software that runs the whole program in one place: agreements and rights, product approvals, royalty reporting and analytics. Licensors see every deal and partner, agencies run every client program side by side, and licensees keep every license they hold on track. It is built 100% on Salesforce and used by approx 100 licensing teams worldwide.

FAQ

We get these questions a lot.

Still have a question? Talk to our team, or see Flowhaven on your own program in a 30 minute demo.

Licensing management software keeps every licensing agreement, product approval and royalty report in one system, so licensors, agencies and licensees can run their programs without spreadsheets and email chains. Flowhaven covers the full licensing lifecycle in one platform.

Brand owners and IP licensors, licensing agencies, and licensees and manufacturers, across sports, entertainment, gaming, music, lifestyle brands, and art and museums.

Yes. Flowhaven is built 100% on Salesforce. Your subscription includes the Salesforce platform licenses Flowhaven needs, so you do not need separate Salesforce licenses.

Most teams go live in weeks, not quarters. Standard onboarding is included at no extra cost: migration templates, bulk import of your data, validation and train-the-trainer sessions.

Yes. Partners work in their own portal to submit products for approval and report royalties. Partner users are unlimited, at no extra license cost.

The licensing industry problem

Licensing programs outgrow their tools.

Every new partner, territory, and product category adds operational weight. Most teams absorb that complexity with tools borrowed from other functions: CRM for agreements, spreadsheets for royalties, email for approvals.

Nothing connects the full picture.

Meet Flowhaven

Flowhaven covers the full licensing lifecycle in one connected system

Agreement Management

Centralize agreements, track rights by territory, and turn renewal deadlines into revenue opportunities.

Product Approvals

Move products through multi-stage approval workflows that protect brand integrity and keep launches on track.

Royalty Management

Automate calculations, reconciliation, and reporting so finance gets clean numbers faster.

Analytics

Track performance across categories, territories, partners, and time periods with live dashboards built for leadership.

Integrations

Works with your existing tools

Built 100% on Salesforce and connected to your finance, documents, collaboration and BI tools, with an open API for anything custom.

Flowhaven at the center, connected by glass tubes to six groups of business tools

ERP & accounting

  • SAP
  • NetSuite
  • QuickBooks

Salesforce & CRM

  • Salesforce
  • AppExchange
  • Agentforce

Storage

  • Box
  • Google Drive
  • OneDrive
  • Dropbox

Collaboration

  • Slack
  • Outlook
  • Gmail
  • monday.com
  • DocuSign

BI & reporting

  • Tableau
  • Power BI

AI

  • Claude
  • ChatGPT
  • Gemini
  • Copilot
  • Grok

Licensing tools

  • Fabacus
  • Insights Family

+ These are just highlights. Because Flowhaven is built on Salesforce, it can connect to almost any tool your team uses through the AppExchange and our open API.

Explore integrations

CRM built in

Every partner relationship in one place

Flowhaven runs on Salesforce, so the CRM basics are already there and shared by every module. See deal memo management.

AccountsLicensors, licensees, agents and retailers with their full history.
ContactsEveryone you work with, linked to their deals and approvals.
EventsMeetings, trade shows and follow ups tied to each account.
Inquiry formsPublic forms turn new licensing inquiries into cases your team can triage.

$2B+

Licensing revenue processed through 10M+ system records.

4,000+

Users active across the platform.

Getting Started

Go live in weeks, not quarters.

Every Flowhaven customer gets a dedicated Customer Success Manager and white-glove onboarding. The goal is to get your team operational quickly, with a clear path from setup to go-live.

A rollout built around the work that matters.

Onboarding covers kickoff, configuration, migration, validation, training, and rollout to internal users and partners. The process includes migration templates, customer-specific workflow setup, and validation of uploaded data.

Support that reduces implementation risk.

Guided workflows, in-app support, and ongoing customer success support help your team adopt the platform without turning onboarding into a separate long-running project.

"Working with Flowhaven has allowed us to work in a more efficient way with our external partners, as well as having a safe / secure system to save assets, provide feedback on product development with all content saved in the one place. With Flowhaven our external partners can download the assets they require, at their own time, without having to wait for an answer over email. The automated messaging has also made an impact on the day-to-day business, with regular prompts to external partners, requesting royalty statements."

Victoria Justice Director, Consumer Products, Rebellion

“The onboarding process was smooth and well-structured, making it easy to integrate the platform into the workflow of our licensing program.”

Chris Cargnoni Director of Merch, Liquid Death

Ready to feel the difference of Flowhaven for your program?

See how Flowhaven fits your workflows, priorities, and team structure in a personalized walkthrough.

This is not a hard sales call. No 12 page presentation. No lectures, no tactics. We want to understand your situation, and then maybe show you how Flowhaven can make your life easier.